After successfully launching the concept of the Varilux 360° Series including three new designs in the beginning of the year, Essilor has once again broken new ground in terms of progressive lens design.

The new elite design of the 360° Series, Varilux Physio f-360°, continues the success of Varilux Physio and Physio 360º, as all products have been designed with Essilor’s exclusive W.A.V.E. Technology™. W.A.V.E. is responsible for higher order aberration control and the benefit of High Resolution Vision™.

Varilux Physio f-360° enhances High Resolution Vision™ with the introduction of flexible wearing parameters. Taking into account pupillary distance, vertex distance, pantoscopic angle, wrap angle and fitting height, Physio f360º can be designed perfectly to each wearer’s exact requirements.

Specific measuring devices are required to obtain the additional parameters. These five measurements can be taken using either Essilor’s Visioffice dispensing unit or by using the comprehensive hand held measuring tool specifically designed to assist the ordering of Physio f-360°.

Compared to a standard progressive lens, Varilux Physio f-360° improves visual performance by 30%. The patient can benefits from 30% better contrast in far vision, 30% wider fields of vision in mid distance and 30% easier access to near vision thanks to a custom-located near vision area.

Varilux Physio f-360° is available from July in the materials 1.5; 1.59; 1.6; 1.67 in clear and Transitions VI.

Anne Guethoff, Marketing Manger at Essilor summarises: “Varilux Physio f360º once again shows why Varilux is the leading progressive lens brand. Practices and patients world wide are confirming this every day, with a new Varilux wearer every four seconds.”

Varilux is celebrating its 50th birthday this year, continuing the invention of the first progressive lens by Bernard Maitenaz in 1959.